Domain Names - Generic Domain Names
Guide to Internet Domain Names

What's in a domain name? Guide to choosing domain names.
Domain names are used for advertising your business, locations, ideas, themes, hobbies and more! A domain name can also be a label used to identify your business, business location, and products. There is only one Internet address, in the entire world, maybe variations and different extensions, still there's only one! No two parties may ever hold identical domain names. Your domain name is how people will find you among the millions of other Web sites on the Internet. Have fun, be creative, make your presence known Worldwide! Domain names are officially looked as cyber real estate.

Having a web site for your business is no longer an option, it's a commercial requirement. The first step for any Internet Marketing campaign is buying the right domain name and then advertising your site. Internet domain name should be easy to remember, easy to relay to someone over the telephone, and easily remembered if heard on the television and/or radio. Most people choose to register their business name as a domain name, you should also consider selecting a generic domain name, something related to your subject area, industry or interest. Some search engines rank sites highly if your domain name contains keywords. Not only will it be easier for people to remember, but it will also have greater resale value if you choose to sell your web site in the future. Even well established brand names, trademark holders etc. often buy generic domain names, often just to forward to their web site. Generic terms cannot be trademarked to the point of the exclusion of others using the word combinations. Be descriptive. Beware that people have registered celebrity, trademarks or company names hoping to make a quick buck by selling them back to their owners, it is an illegal practice called "cybersquatting". Check whether the name you are registering encroaches on any trademark.

Dot Com Domain Names; .Com is universally recognized and remembered, most widely known and the most popular extension. One big mistake in selecting domain names is to wait too long - the .com version may already be taken. Often people register other extensions, .net, .info, .us as an example, which can be great, however you really need to get people to focus on the extension when advertising your site, or you can lead people to the wrong address, your competitors.

Country Code Domain Names;National pride is great, but remember that the Internet has broken down international barriers. Think of your target audience. If it is the people within your own country, or those looking only in your country, a country specific domain is fine.

In summary, here are basic guidelines for choosing a good domain name.

Short Domain Names; as short as possible is good, the single word address is often perceived as to broad. When you enter a query into a search engine, often you will see 2 or 3 words in the address listed higher. People very rarely enter a single word, you will see the single word address often on the first page, not often is it first. Check it out on google search, try: money, games etc.

Generic Domain Names; as generic as possible, as descriptive as possible, even though it may be long.

Numbers;
numbers in a domain name may be used with great success. There are many search engine queries for ex; Best 100 websites, Top 10 selling books, 100 recipes and so on.

Domain Name Misspellings and Variations;
as you have probably experienced when quickly typing a domain name or search engine query, you misspell, so do others.
Variations: there are many folks from other countries who spell the same terms or mean the same thing, ex; theater or theater, center or centre, harbor or harbour, non of these are misspelled.

TLD: A top-level domain
TLD is the last part of which Internet domain names consist of.
.aero Aviation
.biz Business Organizations
.com Commercial
.coop Co-Operative Organizations
.edu Educational
.gov US Government
.info Open TLD
.int International Organizations
.jobs The Society for Human Resource Management
.mil US Dept of Defense
.mobi
Sites intended for mobile device use 2006 New tld .Mobi read more...
.museum Museums
.name Personal
.net Networks
.org Organizations
.travel Travel Industry


No two parties may ever hold identical domain names. Your domain name is how people will find you among the millions of other Web sites on the Internet. Have fun, be creative, make your presence known Worldwide!

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